Geely Guadalajara Car Dealership Advisor Website in Guadalajara
A Geely advisor's own site: the car spins 360° in every color and every button ends in a conversation.
- Automotive retail
- Design, engineering, content curation and deployment
- In active development since August 2026
01 Summary
A full catalog, a 360° color studio, a comparison tool, a financing simulator and test-drive booking for an advisor at an authorised dealership in Guadalajara. An image-heavy site that still opens fast on a phone.
02 The shift
- Every question, a manual conversation
- An official microsite, with no advisor relationship
- Unstructured leads in a chat thread
- A catalog and prices he controls
- The car spins 360° in every official color
- Every request arrives with the model already written
03 How it works
Explore
The full lineup, filtered by petrol, hybrid or electric.
Spin and pick a color
A 360° exterior and a panoramic interior, trim by trim.
Compare and simulate
Models side by side and the monthly payment worked out on the spot.
Get in touch
WhatsApp or a test drive, with the model already included.
What sets it apart
A 360° color studio
Every model spins on the official photography, angle by angle and in every color. Changing color keeps the angle the car was at.
Scroll and drag, without a fight
Scrolling spins the car; dragging adds an offset that survives and eases back. It works from the keyboard and respects reduced motion.
Heavy on images, light to open
The media is re-encoded, served from the cloud and loaded only on approach. A full spin weighs about what a single photograph does.
To be confirmed, never made up
Every spec and every price traces back to its official source. Anything unconfirmed is shown as such, rather than stated as fact.
05 Scope
- 360° color studio
- Catalog with trims and prices
- Model comparison
- Financing simulator
- Test-drive booking
- Panoramic interior view
- WhatsApp with the model pre-filled
- Local SEO and structured data
The long versionFor whoever wants the full technical detail.
What we built
Erick Rivera is a sales advisor at Geely Galerías, an authorised dealership in the Guadalajara metro area. Before, anyone wanting to buy wrote to him on WhatsApp or went through the dealership's official microsite, which offers no relationship with an advisor. Every question, about price, trims, financing or a test drive, was a manual conversation, and leads arrived unstructured in a chat thread.
We built his own site. It is not the brand's official site: it belongs to an independent advisor, with a catalog and prices he controls. The visitor browses the lineup, filters it by energy type, and on every model spins the exterior through 360° in all the official colors, steps into the interior in a panoramic view, picks a trim with its price, and reads the full spec sheet and the frequent questions.
Around that are the tools for deciding: a side-by-side comparison, a monthly-payment simulator with a quote request, and a test-drive booking that arrives already filled with the model the visitor was looking at. Every WhatsApp link leaves with the model and trim written into the message, and the forms validate and store each request in a structured way.
Technical story
The piece that sets the site apart is the 360° color studio. Every model spins on the manufacturer's official photography, angle by angle and in every color. The original set was far too heavy to publish as it was, so a build process re-encodes it to a modern format at two widths and loads each spin only when the visitor gets close to it. The result is a spin that, on a desktop, weighs about what a single photograph does.
The delicate part was the interaction: two inputs that must not fight. Scrolling the page rotates the car, and dragging it adds a manual offset that survives scrolling and eases back when the visitor lets go. Changing color keeps the angle it was at. It works from the keyboard, respects the reduced-motion preference, and an automated test suite walks through every color of every model.
A site like this lives on its media: images, video and brochures in quantity. All of it was moved out of the deployed bundle and is served from cloud storage behind a delivery network, through an upload-and-verify process written to be re-run. The bundle came down to a tiny fraction of its size. The catalog, on the other hand, does not live in the database: it is typed content files that ship with the code, which is why model pages open instantly. The database holds only what belongs to the business: the requests.
There is an unusual discipline in the data: every specification and every price can be traced to its official source, and anything not confirmed is shown to the visitor as "to be confirmed" rather than stated as fact. On a site that sells cars, that is trust. Performance is measured, not assumed, and access to data is decided by role: the public can only read the catalog and send a request.
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